Expanding role of the tourism sector in Malaysia’s retirement industry
Expanding role of the tourism sector in Malaysia’s retirement industry
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2013-00-00
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Gan, J. E.
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Abstract : This article argues that Malaysia’s retirement industry has yet to reach its full potential, due to the slow take up of its international residency programme, “Malaysia My Second Home Programme” (MM2H). To date, the number of participants has not even reached 20,000 people. Rather than wait for the slow organic growth of the retirement industry, three sectors – tourism, real estate and healthcare – are working closely to create demand for retirement villages. This hypothesis is premised on the sharp contrast between the high gross development value (GDV) of retirement properties development and the small number of MM2H participants. The scale of these projects suggests that the three sectors are supplying properties and services to a market that has yet to be ascertained
and they do so with demand-creation in mind. Involving hospitality players at the inception of a development project also represents a shift in strategy amongst real estate developers. Hospitality players are involved at the conceptualisation of these projects, and at a later stage, management companies will be engaged to inject hospitality practices into these properties. It is further argued that as hospitality players continue to work closely with real estate developers and also healthcare providers, the divide between them is blurring.
Full text access : School of Hospitality, Tourism & Culinary Arts, Taylor’s University, Malaysia (e-mail: jooee.gan@taylors.edu.my)
Article submitted for : The 11th ApacCHRIE Conference 2013 (Macau, 21-24 May 2013)
and they do so with demand-creation in mind. Involving hospitality players at the inception of a development project also represents a shift in strategy amongst real estate developers. Hospitality players are involved at the conceptualisation of these projects, and at a later stage, management companies will be engaged to inject hospitality practices into these properties. It is further argued that as hospitality players continue to work closely with real estate developers and also healthcare providers, the divide between them is blurring.
Full text access : School of Hospitality, Tourism & Culinary Arts, Taylor’s University, Malaysia (e-mail: jooee.gan@taylors.edu.my)
Article submitted for : The 11th ApacCHRIE Conference 2013 (Macau, 21-24 May 2013)
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Expanding role of the tourism sector in Malaysia’s retirement industry
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Gan, J. E.
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2013-00-00
Description
Abstract : This article argues that Malaysia’s retirement industry has yet to reach its full potential, due to the slow take up of its international residency programme, “Malaysia My Second Home Programme” (MM2H). To date, the number of participants has not even reached 20,000 people. Rather than wait for the slow organic growth of the retirement industry, three sectors – tourism, real estate and healthcare – are working closely to create demand for retirement villages. This hypothesis is premised on the sharp contrast between the high gross development value (GDV) of retirement properties development and the small number of MM2H participants. The scale of these projects suggests that the three sectors are supplying properties and services to a market that has yet to be ascertained
and they do so with demand-creation in mind. Involving hospitality players at the inception of a development project also represents a shift in strategy amongst real estate developers. Hospitality players are involved at the conceptualisation of these projects, and at a later stage, management companies will be engaged to inject hospitality practices into these properties. It is further argued that as hospitality players continue to work closely with real estate developers and also healthcare providers, the divide between them is blurring.
Full text access : School of Hospitality, Tourism & Culinary Arts, Taylor’s University, Malaysia (e-mail: jooee.gan@taylors.edu.my)
Article submitted for : The 11th ApacCHRIE Conference 2013 (Macau, 21-24 May 2013)
and they do so with demand-creation in mind. Involving hospitality players at the inception of a development project also represents a shift in strategy amongst real estate developers. Hospitality players are involved at the conceptualisation of these projects, and at a later stage, management companies will be engaged to inject hospitality practices into these properties. It is further argued that as hospitality players continue to work closely with real estate developers and also healthcare providers, the divide between them is blurring.
Full text access : School of Hospitality, Tourism & Culinary Arts, Taylor’s University, Malaysia (e-mail: jooee.gan@taylors.edu.my)
Article submitted for : The 11th ApacCHRIE Conference 2013 (Macau, 21-24 May 2013)
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Tourism--Malaysia--Planning
Older people--Malaysia
Retirement industry--Malaysia--Planning
Older people--Malaysia
Retirement industry--Malaysia--Planning
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School of Hospitality, Tourism and Culinary Arts